The Dutch East India Company let anyone buy a share of the voyage in 1602.
Before 1602, trading in company shares happened informally and in small circles. The Dutch East India Company, known as the VOC (Vereenigde Oost-Indische Compagnie), changed this by issuing shares to the general public and listing them for open trading on the Amsterdam Stock Exchange.1 It was the first company to offer equity to anyone willing to buy it, regardless of personal connection to the venture.
The Amsterdam Beurs, built in 1611, gave these transactions a permanent physical location. Traders gathered in and around the building to buy and sell VOC shares, establishing patterns of speculation, short selling, and futures contracts that would persist for centuries.2
The word "stock" in this context traces to a wooden tally stick used in medieval England to record debts. The Exchequer split notched sticks in half, each party keeping one piece as a record. The "stock" was the larger piece, held by the creditor, and it became synonymous with the debt itself.3
Joseph de la Vega, a Portuguese merchant living in Amsterdam, published Confusion of Confusions in 1688, the first book devoted entirely to the workings of a stock exchange. He described the Amsterdam market as a place where "wind trade" in futures contracts produced fortunes and ruin in equal measure.4
London's stock market emerged from coffeehouses in the late seventeenth century. Jonathan's Coffee House in Exchange Alley became the informal trading floor for shares and commodities by the 1690s. The London Stock Exchange was formally established in 1801.5
The New York Stock Exchange traces its origin to the Buttonwood Agreement of May 17, 1792, when 24 stockbrokers signed an agreement under a buttonwood tree on Wall Street to trade securities among themselves and charge a minimum commission.6 By 2024, the combined market capitalization of companies listed on global stock exchanges exceeded 100 trillion dollars.7